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What is Blackout Day 2020? Here’s what you need to know - PennLive

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Today, July 7, 2020, is Blackout Day - a day when Black Americans are refusing to spend money and if they do, they will only do it at Black-owned businesses.

According to CNN, the campaign was created by activist Calvin Martyr who “spent the last two months promoting the campaign after raising the idea in a video that has been shared thousands of time on Facebook, Instagram and Twitter.”

CNN reported, “Martyr has likened the initiative to the year-long Montgomery bus boycott of 1955, when Black Alabamans who were legally required to sit at the back of city buses refused to pay to ride them until they were allowed to sit wherever they wanted.

‘The only way we’re going to get change is when they fear hurting us like we fear hurting them,' Martyr said in a May video introducing the idea.”

USA Today reported that Blackout Day is “a call to action and ‘day of solidarity in America where not one Black person in America spends a dollar’ outside of businesses owned by Black people,' according to the movement’s official website.

The initiative comes in the wake of protests against police brutality and renewed attention to the nation’s decades-long racial wealth gap. As society has awakened to unfairness plaguing Black people in America, Black-owned businesses are getting showered with support in a loosely connected push for social and economic justice.”

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